Like it or not, conducting a successful job search is very similar to making a sale — the salesperson (a.k.a., the job seeker) convinces the customer (a.k.a., the hiring manager) to make a purchase (hire the job seeker).
Any successful salesperson will tell you that the secret to making the sale is to put yourself “in the shoes” of the customer — what are the customer’s major concerns?
The same can be said for a successful job seeker. The secret to a successful job search: putting yourself “in the shoes” of the hiring manager. Think like your “customer” — What does that hiring manager want and need and what do they want to avoid?
The Hiring Manager’s Goal
Regardless of the position being filled, that hiring manager wants to hire someone who will do the job well, making the manager look good. Ideally, the new person will fit into the organization smoothly, being likable as well as competent.
Hiring the “wrong” person can be a large income-reducing and credibility-killing mistake for the person who makes the “bad hire.”
The Risks Faced by the Hiring Manager
Let’s take a look at the process from the other side of the desk — understand how the process looks to the hiring manager so you can address those issues and get hired. [Read More...]
I’m very annoyed with Facebook, LinkedIn, and any other social network or website that collects your birth date from you, and then makes it public associated with your name.
And, the reason I’m annoyed has nothing to do with age discrimination. I’m annoyed because publishing birthdays makes everyone more vulnerable to identity fraud.
To be successful, identity thieves don’t need much more than your name, your current job title or your work history, and your birthday. Yes, they can dig it out elsewhere, but why hand it to them on Facebook and LinkedIn?
It is a “required” field on Facebook, but it is optional on LinkedIn. However, if the number of birthday announcements LinkedIn sends me is any measure, too many people are happy to share the date — perhaps demonstrating that they aren’t ashamed of their age or maybe just being sociable.
DO NOT SHARE YOUR BIRTHDAY ONLINE!
P.S. Omitting the year is NOT effective protection —
it’s easy to guess the right year.
FACT: the better and more impressive you make your former employers look, the better you look to potential new employers.
Demonstrate your attitude and professionalism, the “company you keep,” and what you have experienced and learned. Communicate only positive things (a.k.a. “brag”) about your employers (current and former). Your job search will be helped when you make this effort.
Working for Great Employers Increases Your Value for Other Employers
Regardless of when, why, or how you left your previous employers, presenting them “in the best light” will make you more appealing to a new employer. So, carefully (and truthfully!) brag about your other employers! Presenting them as important and successful organizations, while you worked there, is good for your reputation, too. [Read More...]
A job seeker shared his job search struggles with me. Let’s call him Bill (not his real name). He is a Veteran and has been in the investment and financial industries for the last 15 years, since he got out of the service. He quit his job two years ago because his daughter became serious ill.
Bill’s last job search was in 2010. Now, he is back in the job market and struggling, surprised at the lack of interest in him since he is well-educated and was always very successful when employed.
Sometimes change we don’t want, change we may even fear and dread — like a layoff — can be very good for us in the long run. Because we have stayed too long in a job that we’ve outgrown or too long working in a dysfunctional organization or a million other things.
Layoff Recovery Stories
In 1994, I was laid off by my employer, 12 years short of my 25-years-with-the-company gold watch ceremony. It was a common occurrence around here as one of the area’s largest employers – number 29 in the Fortune 500 with annual revenue in the billions of dollars and over 100,000 employees scattered across the world – was in the process of going out of business, although most of us didn’t know it then. [Read More...]
A job search is a very tough process, especially now. Don’t job hunt alone! Search with a friend, friends, and/or family members, or, better, find a local job club to join. As the old saying goes, there is strength in numbers. That motto applies to job search as well as many other human endeavors.
Proving the point about the benefits of avoiding a solitary job search, a 2014 U.S. Department of Labor study found that job club participation increased job search success for members of the study from 22% (those with no club participation) to 74% (those who attended weekly meetings)!
How Do Job Clubs Help Your Job Search?
The benefits of participating in a job club are numerous. Here are five important benefits: [Read More...]
Your LinkedIn “Professional Headline” is very important to your career and job search, and too many job seekers make the mistake of being careless with those headlines. Vague LinkedIn headlines are not helpful to the job seeker.
The mistake? No clear intention for their careers or job search and no clear message for recruiters (and others) who find their profiles.
The LinkedIn Professional headline is the attention-getting tagline that usually appears with your name (and your headshot photo) everywhere you make a contribution or there is reference to you on LinkedIn. So, your Professional Headline is extremely important to effective visibility on LinkedIn.
A useful professional headline does the following for you:
Inspires interest in whomever sees it. They want to know more about you and what you do.
Provides keywords so that both LinkedIn search and search engines include you in their search results.
In the military (and in marketing), a fundamental strategy for success in any battle is often called, “Know the Enemy.” It’s logical because you can’t usually succeed in battle without knowing as much as possible about “the other side” of the conflict – who they are, what they want, how they behave.
In a job search, ”Know the Enemy” morphs into ”Know the Employer,” and it means collecting information on potential employers so that you can focus your job search efforts on organizations where you will have the best opportunities. And making an informed decision when you accept a job offer – NOT a fingers-crossed, please-let-this-work-out decision!
5 Important Sources of Information About Employers
In a job search, your adversary (hopefully not your enemy) is the employer – the hiring manager, the recruiter, everyone who interviews you, and everyone who works there. Find out all you can about them. [Read More...]
A job search can be a very tough slog through seemingly unending rejection – definitely not fun, particularly if you are unemployed with bills to pay. Effective job search methods have changes substantially with the Internet and other new technology, particularly in the last few years.
If you haven’t modified your approach to a job search catching up with what works today, you are probably wasting your time and staying unemployed longer than you need to be.
Unfortunately, you don’t have perfect control over the process now any more than you did in the past. But more variables can trip you up these days.
You can’t ensure that the hiring manager sees and is impressed by your resume, that a current employee isn’t interested in the job you want, or that everyone who interviews you is in a good mood and remembers you clearly when the interviewing is over. And many other aspects, often including the technology, are completely out of your control.
The Ways You May Be Wasting Your Time
You can control what you do, so if you are job hunting, this is how you may be wasting your time: [Read More...]
When you start a new job, you have a “starting salary” — what you are paid at the start of your tenure in that position. The right starting salary is very important. Negotiating it can be challenging and a little scary, but the techniques and information in this article should help you understand your options.
The size of that starting salary for your new job depends on many things, including:
The industry (banking, retail, education, etc.)
The function (accounting, marketing, information technology, administration, etc.),
The amount of education and experience required to do the job you want
The number of local people who can do the job (your competition)
The amount of money the employer can afford to pay